MARIETTA — After greater than 15 years as Actual Dwelling McCarthy Actual Property, the corporate goes again to its roots.
On Thursday afternoon, McCarthy Actual Property held an open home to rejoice going impartial, displaying off the brand new emblem and newly positioned register entrance of its Second Avenue, Marietta, workplace.
Pals, enterprise neighbors and realtors from different companies filed via the entrance door to congratulate the house owners, Kerry Westermeyer and Steve McCarthy, on their rebranding and celebration of 65 years in enterprise.
Joyce Stanley was simply one of many McCarthy realtors who visited throughout the open home. She has labored with McCarthy Actual Property for about 11 years out of the Washington Boulevard, Belpre, workplace.
She mentioned she lived in Belpre and plenty of workplaces wouldn’t enable an element time realtor, so she interviewed with McCarthy. He let her work part-time and after some time, she went full-time.
She and Jesse Joseph, one other realtor from the Belpre workplace, talked in regards to the new workplace signal they might be getting whereas testing their new enterprise playing cards and title tags, all with a inexperienced and black emblem.
The enterprise has been open for 65 years, however in 2004, the house owners determined to go together with the red-and-white themed Actual Dwelling Actual Property.
“Actual Dwelling model has determined to discontinue the model in 2023, so at that time after we obtained discover of that final fall, Steve and I talked and we needed to return impartial,” mentioned Westermeyer. “We collaborated with different Actual Dwelling brokers across the nation. We had Zoom conferences with them and there’s so many aspects to having a franchise after which going again to being impartial.”
She mentioned there are such a lot of business-type platforms to work with or make use of to carry purchaser and vendor results in the corporate. They are going to be partnering with one within the close to future, she mentioned.
“We’re excited to be again to McCarthy Actual Property,” she mentioned. The pink and white logos of Actual Dwelling had been changed with the inexperienced and black once they had been previously impartial. This time, they went with a wholly new emblem that might be straightforward to see on yard indicators.
“In fact McCarthy is Irish, and we’re too, and it was exhausting to swallow after we needed to go to the pink with Actual Dwelling, so we’re excited to be again to us. We management every thing,” Westermeyer mentioned.
She mentioned it’s a good time to rebrand since they’re of their sixty fifth 12 months of enterprise, making them “the longest dwelling actual property firm within the valley, so we’re pleased with that too.”
The previous few years, McCarthy Actual Property has been exhausting at work promoting a variety of properties.
“There’s low stock and excessive demand and costs have gone up. It’s been a really, very, very busy few years,” Westermeyer mentioned.
Michele Newbanks might be reached at [email protected]